What We’re Reading: Entrepreneurship & Athletes and Social Media

As the Olympics wrap up and we are left with memories of the inspiring stories of amazing athletes, we thought one story was particularly pertinent that analyzes what we can learn from them in business. In addition, Small Business Trends wrote this week on a topic that is always top of mind to small business owners: social media. What have you been reading this week? Let us know in the comments section, or Tweet at us @IPNTeam.

10 Lessons We Can Learn from Athletes about Entrepreneurship Small Biz Technology

Many future entrepreneurs learn important lessons about life while playing sports in youth. Lessons about teamwork, winning and losing gracefully, and the importance of good leadership are all learned from little league through college football. But it’s easy to forget these lessons in our day-to-day business lives. Ramon Ray of Small Biz Technology shares some of these lessons…Read more

Should Small Businesses Care About Promoted Tweets and Accounts? Small Business Trends

Anita Campbell, Founder of Small Business Trends, recently shared the news that Twitter had begun to debut Targeted Tweets, after teasing the SMB-focused self-serve ad system since earlier this year. But paid ads can be hit or miss for small business owners, especially when they’re self-serve and there’s no representative to help guide you through the process. Read more

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